If You Had One Extra Hour a Week, How Would You Spend It?
- Katie Thomson
- Jan 2
- 2 min read
At Building Brands, we asked a simple question:
"If you could buy yourself one extra hour a week, how would you spend it?"
The answers came quickly and very few were about business.
People talked about:
Getting out for a walk or exercise
Spending more time with family
Catching up with friends
Switching off properly
Or, quite honestly, just getting more sleep
What struck us wasn’t just how varied the answers were, it was how little time people felt they had for themselves. And for many business owners, that missing time is being quietly consumed by marketing.
Marketing is important - and it takes on going attention
Marketing isn’t something you can dip into occasionally and expect results. To work well, it needs:
Planning and consistency
Clear messaging
Content creation
Scheduling and monitoring
Reviewing what’s working and what’s not
For many service-based businesses, this ends up happening on the side lines - evenings, weekends, or squeezed between client work.
This is not because it’s not important, but because it’s another thing on an already full list.
What outsourcing really gives you back
Outsourcing your marketing isn’t about stepping away from your business. It’s about freeing up your time to focus on what matters most.
That might be:
Delivering great work for your clients
Growing your business in the right direction
Spending more time with your family
Or simply having the headspace to think clearly again
When your marketing is handled by a team who understands your service, your audience and your goals, you’re not just buying support, you’re buying time.
Keeping Your Voice Clear and Consistent
A common concern we hear is: "Will my marketing still sound like me?" That’s where the right partnership makes the difference.
We take the time to understand:
How you communicate
What matters to your business
The experience you want clients to have
This allows us to create marketing that feels considered, consistent and true to your brand — without you having to manage every detail yourself.
Time Well Spent
The question we asked at Building Brands wasn’t really about time. It was about what people value.
If outsourcing your marketing gave you back even one hour a week, how would you spend it?
If you’d like to explore what that could look like for your business, we’d love to chat.




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